What is the rhythm of my purchasing sportswear when choosing the logistics form of shipping?
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- Issue Time
- Jan 24,2024
Answer: As a mature sports brand, the choice of sourcing season is crucial for the launch of sportswear and inventory management. If you choose the logistics form of sea transportation, in general, HUCAI suggests the following sourcing nodes:
Spring and summer procurement (January-February): April-May is the peak season for spring and summer sportswear market, so HUCAI suggests that in January-February you have to carry out the bulk procurement of spring and summer sports in advance, and the transportation time of sea freight will be a little bit longer, which is in order to avoid the long transportation time and lead to the missing of the best time for sales.
Autumn and winter procurement (May-August): October-November is the peak season of autumn and winter sportswear market, if you choose the shipping mode, HUCAI suggests that you start to consider the fall sportswear series from May, and prepare for the procurement in advance to flexibly respond to the market changes.
Before single procurement (October): to October, December - January is the peak season for spring and summer sportswear sales, but due to the Chinese New Year will have a longer holiday, there will inevitably be unable to meet the timely production and transportation, we recommend that customers do a good job in October in advance of the December - January procurement plan, to avoid missing the peak season because of the problem of insufficient inventory.
The above time nodes are for reference only, the specific purchasing plan needs to be adjusted according to your brand positioning, market demand and product life cycle, etc. HUCAI's sales team will provide you with professional advice at any time to ensure that your purchasing plan is synchronized with the market.